Blockchain puts customers in the driver’s seat and challenges advertisers to become more inventive in obtaining buyers’ data and targeting prospects. On the other hand, this technology allows product owners to get better results in terms of customer acquisition and retention. Moreover, blockchain-based solutions may be used for further improvement of fraud prevention and transparency in partner marketing.
However, advertisers and publishers don’t need to wait for blockchain to achieve incredible transparency, fraud prevention, customer privacy protection, conversion rates improvement, etc. All of these benefits are accessible with well-thought-through modern software solutions.
Consider using Affise to take your partner marketing to the next level. Our platform allows you to expand your partner network with no effort, streamline key processes, automate tasks, and track performance. Our built-in features and integration opportunities provide high transparency, advanced fraud prevention, conversion rate optimization, and more.