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How to Manage Affiliate Teams in Affise: A Game-Changer for Agencies and Media Buyers

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How to Manage Affiliate Teams in Affise: A Game-Changer for Agencies and Media Buyers

The Challenge: Managing a Media Buying Team

Agencies and media buying teams often consist of multiple traffic managers working under a single team lead or manager. However, without a centralized way to monitor all team members, managers must collect data manually or log in to each account separately – a disastrous process in the fast-paced reality of media buying nowadays.

The role of a team manager in media buying is unique. They are neither a traditional affiliate manager nor a standard affiliate. They need the ability to monitor performance without unnecessary access to the broader admin functionalities of an affiliate network. Many platforms fail to address the specific needs of this role, making effective management a challenge.

The Solution: Affiliate Teams Management

Affise now enables Affiliate Teams Management, allowing a Manager Account to oversee multiple Team Members seamlessly. Designed specifically for media buying workflows, this feature provides the right balance of control and security.

Key Benefits for Managers

  • Analyze Performance Metrics for Each Team Member: Monitor stats across different metrics, compare day-to-day performance, and identify trends.
  • Quick Team Member Onboarding: Generate and share an invitation link to instantly add new team members.
  • Efficient Moderation and Control: Temporarily pause traffic from underperforming team members or adjust strategy as needed.
sub-accounts

How To Manage A Team of Affiliates in Affise

1. Accessing the Affiliate Teams Menu

Navigate to the Partner Panel and find the Affiliate Teams section in the menu.

2. Generating an Invitation Link

  • On the Affiliate Teams page, locate the invitation link.
  • Share it with new team members who need access.
  • Any affiliate registering via this link will be automatically added as a Team Member.

3. Viewing and Managing Team Members

The Affiliate Teams page provides a detailed list of all team members, including:

  • Registration Date: The date the team member’s account was created.
  • Affiliate Name & Email: Contact details for easy communication.
  • Status: Displays whether the account is Active, Banned, or On Moderation.

Managers also have the ability to block or pause team members instantly, ensuring quick responses to performance shifts.

Flexible Analytics for Data-Driven Decisions

A team manager needs clear, actionable insights to optimize performance. With Affiliate Teams in Affise, you can track:

Performance & Revenue Metrics

  • Total Revenue & Profit – Overall revenue and net profit per team member.
  • ROI (Return on Investment) – Measures profitability of each traffic manager’s campaigns.
  • EPC (Earnings Per Click) – Determines average revenue per click.
  • Conversion Rate (CR) – Percentage of clicks that result in conversions.
  • Cost per Acquisition (CPA) – Cost per successful conversion.

Traffic & Engagement Metrics

  • Clicks & Impressions – Tracks volume of user engagement with ads.
  • CTR (Click-Through Rate) – Percentage of users clicking on an ad.
  • Time to Conversion – Average time from click to conversion.

Quality & Fraud Detection Metrics

  • Bot & Fraudulent Clicks – Identifies invalid clicks to prevent budget waste.
  • Traffic Source Breakdown – Identifies high vs. low-performing traffic sources.

Operational & Workflow Metrics

  • Daily Spend & Budget Pacing – Ensures traffic managers stay within allocated budgets.
  • Offer & GEO Performance – Measures success rates for different offers and geographies.
  • Individual Team Member Performance Trends – Tracks trends and identifies inconsistencies.
conversions

Real-World Impact: How Affiliate Teams Have Transformed Media Buying Operations

Case Study: Agency Efficiency Boosted

A leading media buying agency struggled with managing multiple team members across separate accounts. After switching to Affiliate Teams in Affise, managers could assess performance in real-time, enabling better traffic allocation and a 8.36% improvement in ROI.

Success Story: E-Commerce Growth

An e-commerce performance marketing team used Affiliate Teams to track ad spend and conversion rates for different team members. By dynamically reallocating budgets based on real-time insights, they achieved an 11.76% increase in campaign efficiency within just one month.

With this powerful new feature, Affise transforms team management, giving agencies, networks, and media buyers the control and efficiency they need to scale their operations effortlessly. Get started today and streamline your affiliate team’s workflow!

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Elijah Smetanin

Written by

Elijah is an experienced Product Manager with a deep passion for technology and innovative solutions. With a strong background in B2B SaaS and affiliate marketing, he excels at transforming complex ideas into actionable strategies that boost business growth. Elijah is driven by his love for state-of-the-art technology and enjoys discussing topics like AI, VR/AR, and sustainability.

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