Product Marketing Manager

Affise is a Performance Marketing Platform for building powerful business partnerships. Our mission is to solve the complexity of this industry by providing Business Intelligence tools that help our customers to make better decisions based on their marketing data.

 

Our team have more than 150 professionals that focused on goals achieving. The headquarters and development center are located in Vilnius (Lithuania); administrative and support teams in Minsk (Belarus); Sales offices are distributed around EU, New Delhi (India), Shanghai (China), Berlin (Germany)

Affise is looking for an ambitious and tech-driven Product Marketing Manager to help the Marketing Department focus on the right markets and verticals, ensuring we are using data and insights to determine our marketing strategy. PMM will elevate our product messaging, making sure the content team understands the product positioning and how we will differentiate. As a team we are held accountable for delivering growth, PMM will help us by finding opportunities in new GEOs or verticals that are not yet saturated by our competitors. Looking at pricing, the PMM will work with other departments and marketing to test pricing and find the models that deliver a higher ROI.

 

We offer a remote full-time permanent job in a distributed team. Even though our Marketing team is located in different countries, we are communicating all the time so that you won’t feel lonely!:) The role reports to the Chief Marketing Officer located in London.

 

Your responsibilities will include:

  • familiar with creating Personas and ICPs;
  • work on messaging hierarchy for or key products and target verticals/personas;
  • work with Product and customer marketing to communicate product release updates;
  • able to analyse new markets to help determine opportunities;
  • develop full Go-To-Market plans for new GEOs, markets and verticals;
  • understand pricing and the importance of optimising pricing models;
  • support Marketing with the overall product positioning;
  • work with Sales and Sales Enablement to ensure the Product and how we position it is understood;
  • competitor research and analysis;

 

Requirements:

  • BA/BS degree;
  • 3-6 Years of experience as PMM;
  • ability to build strong relationships with internal teams;
  • ability to conduct themselves in a professional manner with customers;
  • strong problem-solving, presentation, organizational and negotiation skills;
  • strong content and writing skills;
  • experience in SaaS or MarTech is a must;
  • fluency in English with strong Written & Verbal skill;
  • understanding of marketing, metrics and ROI;
  • self-starter who can project manage their own time;

 

What Affise can offer you:

  • 22 business days of annual paid time off;
  • 5 sick days without confirmation documents;
  • Any longer sick leaves will need to be proved with confirmation documents, salary would be fully paid for that time period;
  • 10 unpaid day offs per year;
  • Flextime arrangements;
  • Reimbursement of: educational courses, health insurance, business travel expenses;
  • attractive salary and transparent system of bonuses for effective work;

 

Join Affise!